Last Updated: 9th December 25

You Noticed ("we", "us", or "our") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website  or engage our services (including Web Development, Database Reactivation, and Marketing Automation).

1. Who We Are

We are a digital agency based in the United Kingdom.
Data Controller: You Noticed
Contact Email: hello@you-noticed.com

2. Data We Collect

We collect information to provide our services and qualify leads.

Information You Provide:

Contact Forms: Name, email address, phone number, website URL, and project details.

Health Check Quiz: Revenue revenue range, platform details, database size, and marketing metrics.

Billing Data: If you become a client, we collect invoicing details (we do not store credit card numbers directly).

Automated Data:

Cookies & Analytics: IP address, browser type, and page interactions (via tools like Google Analytics and PostHog).

3. How We Use Your Data

We use your data strictly for legitimate business purposes:

To Provide Services: delivering your audit, health score, or project work.

To Communicate: sending you the report you requested or replying to your enquiry.

To Improve: analysing website usage to improve our user experience.

Marketing: We may send you relevant industry insights. You can unsubscribe at any time.

4. Client Data (Crucial for Your Services)

In the course of providing Database Reactivation or Marketing Automation services, we may process personal data belonging to your customers (e.g., your email lists).

Role: In this capacity, you are the Data Controller and we act as the Data Processor.

Security: We process this data solely on your instructions and in accordance with a Data Processing Agreement (DPA). We never sell, rent, or share your customer lists with third parties.

5. Data Sharing & Third Parties

We do not sell your data. We share data only with trusted service providers who help us run our business:

CRM/Email: Attio, Klaviyo

Analytics: Google Analytics, PostHog

6. Data Retention

We retain your personal data only as long as necessary to fulfil the purposes for which we collected it, including for the purposes of satisfying any legal, accounting, or reporting requirements.

7. Your Rights (GDPR)

Under the UK GDPR, you have the right to:

Access the personal data we hold about you.

Correct any inaccurate data.

Request Deletion ("Right to be Forgotten").

Withdraw Consent for marketing at any time.

To exercise any of these rights, please email us at hello@you-noticed.com.

8. Cookies

We use cookies to analyse website traffic and improve your experience. You can choose to disable cookies through your browser settings, though some website features may not function properly.

9. Changes to This Policy

We may update this policy from time to time. Any changes will be posted on this page with an updated revision date.